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e-Newsletter & Landing Page

Rival and sister company, how2heroes, were asked by the American Heart Association, the Go Red for Women campaign and Harvard Pilgrim Healthcare to create a heart-healthy cooking series to help promote healthy eating amongst women. We designed a web interface for showcasing a series of 5 videos highlighting components of a heart-healthy dinner. We also created a newsletter driving people to the site and raising awareness about heart-healthy cooking. We also filmed the cooking series with Jody Adams.